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Top of Spring St, Showing Grand Hotel
Top of Spring St, Showing Grand Hotel

Top of Spring St, Showing Grand Hotel

Date1908
Object number00015229
NamePostcard
MediumCardboard, ink
DimensionsOverall: 90 x 141 mm
ClassificationsPosters and postcards
Credit LineANMM Collection Purchased with USA Bicentennial Gift funds
DescriptionThis postcard was produced to coincide with the visit of the American Great White Fleet to Australia during the 1908 world tour. The postcard features an image of Spring Street in Melbourne and is titled, 'Top of Spring St, Showing Grand Hotel'. Memorabilia made to commemorate the occasion emphasised the mutual union between the countries and the good will of the Australian nation toward its American ally as shown by the patriotic nationalistic symbols used in the design.HistoryIn December 1907 United States President Theodore Roosevelt sent the US Atlantic Battle Fleet of 16 battleships on a 14 month goodwill cruise around the world. The fleet was a chance for the Navy to practice seamanship and express America's world power. Roosevelt was also concerned about rising Japanese aggression and their expansionist foreign policy. The cruise would be a political and public relations exercise to build domestic support for more naval construction. Led by the flagship, USS CONNECTICUT, the Great White Fleet as it became known, consisted of 16 battleships painted white, as was the practice of all US Navy ships in times of peace. The ships sailed in four divisions of four ships each. Early in the voyage the order of the ships was altered to allow the best-looking vessels to be at the front of the fleet. The cruise incorporated six continents, 26 countries and 32 ports with 614 officers and 13,504 crew. It consumed 435,000 tons of coal, more than any other naval expedition and was the largest fleet to ever accomplish a circumnavigation of the globe. Australia was not originally on the itinerary route of the Great White Fleet, who only decided to visit after receiving a direct invitation from the Prime Minister Alfred Deakin. One quarter of the Australian population, over one million people, saw the Great White Fleet during its three-week visit to Sydney, Melbourne and Albany. Public holidays were declared and enthusiastic crowds flocked to see the ships and parades. Vast arrays of souvenirs were produced for a population caught up in the euphoria generated by the Great White Fleet's world tour in 1908. Badges, medallions, pins, postcards and photographs all reflected the enthusiasm surrounding a potential new and powerful ally. The postcards typically represent America and Australia as cooperative partners and commonly depict national motifs including flags, emblems and banners.SignificanceThe visit of the American Great White Fleet in 1908 was an event of enormous proportions. Souvenir items such as this postcard demonstrate the excitement the visit generated amongst the Australian public.