Hotel Bondi Swim
Australian
Fern has a Bachelor of Design in Fashion and Textiles from the University of Technology Sydney. She started out in the fashion industry with Collette Dinnigan before founding the beach and streetwear label Kitten with partner Damion Fuller, also a UTS graduate. Before joining Fern at Kitten, Damion had been working as a senior designer for Mambo. Examples of the couple's work are held in the permanent collections of the Powerhouse Museum, Sydney and Union Francaise des Arts du Costume, Musee du Louvre, Paris.
Fern and Damion believe that in the wake of globalisation and the cold interface of technology, people are craving the authenticity of the human touch and a personal dialogue with like minded passionate people. They define the brand as part of 'The New Luxury Movement,' which is all about original artwork, exclusivity, high quality workmanship and the sheer gloriousness of the materials and details. They are passionate ambassadors of the Bondi lifestyle and Hotel Bondi Swim's bikinis express this authentic, creative, village attitude of one-street-back-Bondi. They say, "Bikinis are simply the best canvases for the type of art we like to create." Each bikini is designed as a unique piece of art that expresses the best of the eclectic, laid back Bondi lifestyle.
In Bondi summer means surfing, wet dogs, guitars, swimming off the boat ramp and endless hours snorkelling. In Bondi bikinis are a way of life. You'll find Japanese surfer girls in bikinis at dawn, Brazilian backpackers in bikinis on the bus and the local girls in bikinis running their dogs.
Every print and every bikini that is created by Hotel Bondi Swim is made especially to express the personality of this colourful and beautifully Australian backyard.
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